--- title: Webinar MEDDPICC with 30 Minutes to President Club --- [Skip to content](https://go.otter.ai/webinar-meddpicc-30mpc#main-content) [![Otter Logo Blue Icon](https://go.otter.ai/hs-fs/hubfs/Otter%20Logo%20Blue%20Icon.png?width=100&height=39&name=Otter%20Logo%20Blue%20Icon.png)](https://www.otter.ai) English ## Webinar **![Primary Logo](https://go.otter.ai/hs-fs/hubfs/Primary%20Logo.png?width=164&height=185&name=Primary%20Logo.png)** ### Hacking MEDDPICC Tips on leveraging sales process and AI to close more deals ### Join us for a discussion between Dustin Crawford, Head of Sales at Otter.ai, Armand Farrokh, co-founder of 30 Minutes to President's Club and Bryan Charlton, Enterprise AE at Otter.ai to learn more about how you can leverage the sales process MEDDPICC and new AI tools to close more deals.  MEDDPICC stands for Metrics, Economic buyer, Decision criteria, Decision process, Paper process, Identify pain, Champion, and Competition during the webinar we will explain and provide examples for each step in the process. Now with new AI tools it is easier than ever to use a sales process like MEDDPICC to improve your closing rate. ### We will also demonstrate how new AI sales tools like OtterPilot for Sales make it easy to use on your next sales call. ### Listen to the webinar to: - Learn how to use MEDDPICC - Discover new AI tools that help sales reps and leaders - Get tips on closing deals faster ### Register to View On-Demand FEATURED SPEAKERS ![dustin crawford](https://go.otter.ai/hs-fs/hubfs/dustin%20crawford.jpg?width=100&height=100&name=dustin%20crawford.jpg)**Dustin Crawford** Head of Sales Otter.ai ![bryan charlton](https://go.otter.ai/hs-fs/hubfs/bryan%20charlton.jpg?width=100&height=100&name=bryan%20charlton.jpg)**Bryan Charlton** Enterprise AE Otter.ai ![armand farrokh](https://go.otter.ai/hs-fs/hubfs/armand%20farrokh.jpg?width=100&height=100&name=armand%20farrokh.jpg)**Armand Farrokh** Co-Founder 30 Minutes to President's Club [![otterLogo_horizontal_blu](https://go.otter.ai/hubfs/otterLogo_horizontal_blu.svg)](https://www.otter.ai) © 2026 All rights reserved. ![](https://px.ads.linkedin.com/collect/?pid=3666396&fmt=gif)