WEBINAR

Handling Objections and Closing Confidently

John Barrows, Founder and CEO, JB Sales

Thursday, November 20th, 2025
10 AM PDT | 1 PM EDT | 5 PM GMT

Most reps wing it through objections and closes. John Barrows used to think “closing techniques” were fluff, until he realized he was using them too. Once he named them, he began to use them intentionally. In this webinar, John Barrows breaks down:

• Handling objections with and without context, whether on cold calls or active deals.

• Closing with confidence by matching your approach to the buyer and deal stage.

• Building momentum throughout the process, and not just at the end.

• Using Otter to prep for critical calls by surfacing insights and then automating your follow-ups.
• Leveraging AI where it makes sense, and also where to avoid it. 

For reps ready to close deals with confidence instead of chance, this session delivers the framework to make it happen.

Register now and see how preparation leads to consistent results.