Aiden Technologies' Sales Team Increased Efficiency by 33% using Otter.ai
Aiden Technologies, an IT cybersecurity company, faced productivity challenges due to the cumbersome process of manual note-taking during sales calls conducted on Zoom. Seeking a solution, Vice President of Sales, Laura Brown, discovered Otter.
Otter helped the Canidium team:
- Streamline the note-taking process to allow reps to focus on customer interactions
- Automatically record, transcribe and store meeting notes to improved efficiency
- Easily tag and assign action items to participants to increase collaboration and move deals quickly
Overall, Otter significantly improved workflow, saving the sales team approximately 33% of their time and increasing productivity.